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Expert in Development and Construction Services Launches Website

BWI’s website was overdue for a refresh - it was an outdated site with little information about BWI’s innovative projects and leadership in community revitalization projects such as Fort Wayne's Posterity Heights Scholar House, the first energy-efficient affordable housing and transportation project in Indiana. The project included a custom website design and website development in addition to the following new features:

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Graduating From Wordpress

Wordpress is a wonderful tool to kick off your website marketing efforts. But as your needs grow, how do you know when you've outgrown it and are ready for a more professional solution. This post covers just that.

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Indianapolis Premier Event Venue Launches Redesigned Website

The historic Indiana Roof Ballroom has been an important part of downtown Indianapolis since 1927 when it first opened its doors. Located above the Indiana Repertory Theatre, it has hosted famous performers, big band dances, fundraisers, weddings and special events for nearly a century.

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Marketpath Introduces Free SSL Certificates for CMS Users

All websites utilizing the New Marketpath CMS will now receive free SSL certificates. But what is SSL and why does it matter? SSL (Secure Sockets Layer) is the standard security technology for establishing an encrypted link between a web server and a browser.

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Marketing Stat of the Month: Blogs vs. Ads

Did you know 70% of consumers learn about a company through their blog rather than ads

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Calls To Action You Should Try on Your Website

There are a number of different types of calls to action, but below are some of what we consider the most effective and why you should implement them on your website.

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5 Beginner Tips for Hosting a Webinar

Webinars can be an intimidating marketing tool especially if you are not 100% comfortable with the topic or speaking to a large audience. One benefit is that a great webinar has the ability to connect companies with people. These connections can lead to conversations with new prospective clients which could potentially drive sales. The more comfortable you become with webinars the more fun you can have with them!

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On-Page Search Engine Optimization (SEO): Elements that Impact Results

There are certain SEO elements that Impact Results. The following SEO elements should be considered to optimize the page:

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