social

Mobile-Friendly Website Design & Development

responsive Design Services

Responsive web design is a new method of web design and development for creating websites that deliver an optimal viewing experience, regardless of the device used to access them: desktop computer, tablet, or mobile phone. Marketpath’s responsive design approach produces websites that are visually pleasing, easy to read and navigate, and that require a minimum amount of scrolling, panning, resizing and clicking through complex menu structures. The end result is a mobile friendly site that communicates your message better, enhances your organization’s credibility, and that converts more visitors.

why responsive design?

A responsive website has clear benefits over a traditional site that may work on mobile devices, but is not easy to navigate and can frustrate site visitors. But how important is it to have a mobile responsive site?

  • Internet browsing from smartphones and tablets now accounts for 31.3% of all web traffic. So if your website isn't mobile ready, almost a third of your site visitors could be having a poor experience with your website and your brand. And if their experience is unpleasant or they can't find what their looking for, they probably aren't staying on your site.
     
  • And guess what? Mobile users will only continue to grow at significant rates. Internet browsing from smartphones and tablets grew 35% in 2013 and similar growth is expected during the next few years.
     
  • Simplicity. Regardless of where and how your audience decides to look at your site, they'll be able to see it as you intended it. They'll see your content prioritized the way you want, regardless of how big their screen is. 
  • Site Optimization. If you want your site showing up higher in search results, you probably want to make it responsive. Responsive design is the preferred choice of Google.
     
  • Our responsive web development approach also means you only have to manage your website content once instead of managing a separate mobile website, with different content and pages for different devices. With a responsive site, you create your content once and can publish it everywhere.

‚ÄčWant to Learn More About Responsive Design?

Contact Marketpath now or visit our Mobile and Responsive Website Project Gallery.

 


web design principles


Marketpath graphic designers pride themselves on their leadership in web design and usability trends, with decades of experience designing visually appealing, creative and user-friendly sites that impact our client’s bottom line.

With the incredible growth of mobile devices like smart phones and tablets, it is now critical that your website is mobile friendly, so that your customers and prospects can easily browse and find information regardless of what type of device (desktop, phone, tablet, etc.) they are using. Marketpath's responsive web design and development services are now part of our core offering. 

Without the right tools, even the best strategy and design will not be enough. No worries! Marketpath CMS offers a complete solution for all your website marketing needs, and continues to add new features to enhance your online marketing every month. 

Over the past ten years we have helped companies, churches, schools, and non-profits alike reach their true online potential.  Each site, whether traditional or a mobile website, has been a unique experience, customized to the needs of each particular client, and designed to create business value for their organization and their customers.

Every successful site begins with strategy, as we must first understand our client’s business, their objectives, and the market. Client strategy determines how each of our projects is different, but we also rely on three principals or pillars of website marketing strategy during every project: Visibility, Engagement and Conversion.

Usability & Graphic Design

Marketpath graphic designers pride themselves on their leadership in web design and usability trends, with decades of experience designing visually appealing, creative and user-friendly sites that impact our client’s bottom line.

Responsive Web Design (Mobile Friendly)

With the incredible growth of mobile devices like smart phones and tablets, it is now critical that your website is mobile friendly, so that your customers and prospects can easily browse and find information regardless of what type of device (desktop, phone, tablet, etc.) they are using. Marketpath's responsive web design and development services are now part of our core offering. 

Functionality

Without the right tools, even the best strategy and design will not be enough. No worries! Marketpath CMS offers a complete solution for all your website marketing needs, and continues to add new features to enhance your online marketing every month. 

Over the past ten years we have helped companies, churches, schools, and non-profits alike reach their true online potential.  Each site, whether traditional or a mobile website, has been a unique experience, customized to the needs of each particular client, and designed to create business value for their organization and their customers.

Website Strategy

Every successful site begins with strategy, as we must first understand our client’s business, their objectives, and the market. Client strategy determines how each of our projects is different, but we also rely on three principals or pillars of website marketing strategy during every project: Visibility, Engagement and Conversion.

Featured Responsive Web Design Projects

digital marketing insights

Top CMS Features: Datastores

Datastores can allow for flexibility for end users to style content. A datastore is a mini database of information maintained by site editors. Developers can filter and render data in just about any manner requested on the website. Where other content types require you to use custom fields to add new data to items, a developer can bake it into the definition of your own objects using datastores.

Top CMS Features: Image Presets

Marketpath CMS offers an extension to our image editor interface that we call Image Presets. Image presets are simply groups of settings that are easy to apply to edited images in the future and are easy to apply to images in templates. This gives the user or the developer control to dynamically resize images "on the fly" so that they are the correct size or aspect ratio. You can even add "special effects" such as alpha transparency, rotation, and more if desired.

What is GDPR? How does It affect my website?

General Data Protection Regulation (GDPR) is a regulation that has been passed by the European Union (EU) to protect and strengthen individual’s personal data on the internet. Does your website collect personal data from your visitors? Do you do business with the EU? If so, your company’s website must be updated by May 2018 in order to remain compliant. Companies that fail to update their website will be subject to massive fines.Learn how to make your website compliant.